Magazzini Berton is a large store that covers an area of 10,000 square metres, which will make you feel right in the middle of the shopping experience. It is located in Bolzano Vicentino, about 1 kilometer away from the motorway exit Vicenza Nord and about 8 kilometers away from the centre of Vicenza.

Thanks to the many fashion items available in the store including men's, women's and kids' apparel and underwear, you can discover what style is right for you and buy according to the occasion (free time, everyday, special events). 

One whole floor of the store is devoted to home accessories (rugs, towels, sheets, tablecloths, made to measure curtains) and to an outlet where you will find items available at very good prices.

Moreover you can complete your look at the socks, tights and shoes department; let yourself be tempted by fragrances and perfumes; relax at the snack bar while your kids play at the baby park. Our car park area is very big, so there is no parking problem. 

We consider our more than ninety shop assistants as a live part of our extended family: they are always ready to help you with their professionalism, confidentiality and discretion. We are proud to have been having our customers' confidence for many years, passed along from generation to generation.

OUR STORY

In the 1950s a small store, selling haberdashery and fabric, was established in the centre of Bolzano Vicentino. The story of our family started there..

The Berton family has always run the store being convinced that commitment, passion and professionalism are essential tools for making development and improvement plans.

The 1970s are a turning point, thanks to our eye, always keen to changes, and to intuition for innovation trends. The small store developed into something larger: Magazzini Berton, covering an area of 1,500 square meters. becomes one of the first large stores that sells products directly to consumers. Magazzini Berton is specialized in men's, women's and kids' apparel and underwear, and home accessories.

In the following years, the challenge got more and more important and required a big commitment and constant transformation, through innovative solutions and a new look, in order to grow and develop with a unique groundbreaking style.

In the 1990s the Berton family became a successful protagonist and the business grew much, so that in 1994 it was awarded the Prize for the Regional Economic Development.

The success has been maintained and cultivated until now by the Berton family, now in its third generation, with great enthusiasm. Nowadays the store covers an area of about 10,000 square meters, where you can choose among a wide variety of products and all leading brands. We pay great attention to the latest fashion trends and never forget to offer the right balance between quality and price. We propose to our customers not only men's, women's and kids' apparel, sportswear and home accessories, but also a socks, tights and shoes department, an outlet, a perfume shop, a baby park and a snack bar.

Our flagship par excellence is our service: we are dedicated to providing our customers with only the best. About 100 shop assistants are ready to help and advise our customers with their professionalism, confidentiality and discretion. Furthermore, the members of our staff are well-prepared and constantly up-to-date thanks to specific training courses.

The main aim of the store Magazzini Berton is to make customers feel at ease and provide them with a positive and satisfactory shopping experience, in a warm and friendly atmosphere.